Tuesday, August 21, 2007

Make Up Your Melons

New news from the movie studios is old news: they still don't get it.

After fighting for years and years to prevent piracy, two major movie studios, Dreamworks and Paramount, are both announcing that they will only release their new movies in the HD DVD format.

What does this do? Well, for one thing, it keeps sales of new players from going out the roof. I know for a fact that, while it's nice to watch sports in HD, I also like my movies. And since I don't know which format is going to win out, and they're incompatible with each other, why would I buy one so early?

That leads to depressing sales in the actual disks. Why bother to buy a new movie release when the old format is still around, and you don't know which format will win out? Do you buy two copies of each movie? I don't think so. So what happens down the road when one format wins out and the other loses, and you backed the wrong horse?

Lastly, the other big reason why it's great to upgrade your disks to the HD format is that it's harder to pirate. Except that it's pretty easy now since everyone is fighting back and forth ... If they're so worried about losing money, you'd think they'd get their own house in order already.

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